Botanically hydrating Mekabu, beneath the Wakame leaf, is filled with ocean vitamins and minerals to leave your hair healthy, shiny and gorgeous. All of MASAMI's products are infused with Mekabu powder, fresh from Japan where it is  sourced from a family owned seaweed company.  

MASAMI Shampoo gently cleanses and nourishes for the ultimate in botanically hydrated hair. MASAMI Conditioner leaves hair healthy, soft and silky. MASAMI Styling Cream provides a light hold but keeps hair flawlessly in place while adding botanical hydration, protection and shine. And MASAMI Shine Serum brings hair to life, providing weightless shine, reflection and Mekabu hydration.

CEO Lynn Power is a longtime ad agency executive with a love for beauty. She's been fortunate to work on many iconic brands, including Gillette, Clinique, L'Oreal, VIVE, Nexxus, Vichy, La Roche-Posay, and St. Ives. She has done lots of other categories too including American Express, Hershey's, Campari, Kimberly-Clark, Nestle, T. Rowe Price. . . She loves building teams, reinventing cultures and disruption.

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