EiR (pronounced "air") was born amongst the Montauk surf community as a better, greener alternative to drugstore wellness. What initially began as a passion project for natural remedies soon grew into a communal appreciation of functional skincare products. Surf Mud, an artisanal reef-safe sunscreen, became one of their first word-of-mouth favorites along the Long Island coasts. 

EiR harnesses the power of earthly ingredients to create effective, therapeutic formulas. Clean, chemical-free, and named for the Norse goddess of healing, the result is universal skincare that protects and restores.

Made with the outdoor enthusiast in mind, EiR products are especially beneficial for people who are on the go, outdoorsy, sporty, athletic, and yogis. The outdoors product line includes sunblock, multi-purpose sanitizers, deodorants, liniments, oils for bug bites and herb-infused balms for healing sore muscles and restoring damaged skin. 

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